Internet marketing can generally be defined as generating sales and/or capturing leads from potential customers that are surfing the Internet.
Traditionally, this has meant trying to get your website into Google (and others) search engine rankings so that it shows up when a potential customer of yours types in a “keyword phrase”. There are specialists and [...]

The good news is that the opportunities for laser-targeted advertising are becoming a reality.  Want to target 18-24 year old college graduate women who are engaged? Well, you can…in Facebook.  The bad news is that, with this added power, comes much added complexity.  That’s why you need a partner who understands and can work in [...]