The good news is that the opportunities for laser-targeted advertising are becoming a reality. Want to target 18-24 year old college graduate women who are engaged? Well, you can…in Facebook. The bad news is that, with this added power, comes much added complexity. That’s why you need a partner who understands and can work in this dynamic and complex marketplace.
Some facts about social networking sites:
| • | MySpace had more traffic in 2008 than Google |
| • | Already, FaceBook has reached Google traffic levels |
| • | YouTube gets twice as much traffic as Google |
| • | These sites are DOUBLING every 6 months ; FaceBook adds 1 million visitors each week |
| • | In a typical month – 30% of worldwide Internet users visit MySpace – 29% visit FaceBook – 35% visit YouTube |
| • | It’s not just kids discussing what they’re going to wear to the prom – Over 50% of MySpace users are over 35 – Facebook even has 100k users over 64 |
Learn how we can help you start a viral campaign on the social networking sites.
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